WHY CHOOSE KING OF SHAVES? TO SHAVE HAPPY AND ENJOY LIFE OF COURSE!
SHAVE HAPPY, ENJOY LIFE. TL;DR: Make a retro brand relevant by aligning it with with happiness.As you’ll undoubtedly know - King of Shaves turned 30 last Thursday, a wonderful day to mark our third decade of ‘shaving lives’. What you won’t be aware of, was that the overall brand/advertising creative, strategy wasn’t...